This post is also available in: Japanese

Japanese enterprises in Europe

Connecting cultures and businesses, enabling trust

The Rudlin Consulting Blog

UK’s priority in Japan trade agreement is not increasing exports, it’s protecting Japan’s investments in UK

This post is also available in: JapaneseMy view on Brexit was that it was accelerating trends that were already there for Japanese business in Europe, and gave them cover to do things they were already wanting to do. The COVID-19 pandemic seems set to provide similar cover and if the UK is not careful, this…

Japanese business mysteries explained in 5 minutes #3 Antiquated technology

This post is also available in: JapaneseNon-Japanese people who work in Japanese companies are often shocked at how antiquated the IT is in Japanese companies, considering how much Japanese people love new technologies. Why is this, and will COVID-19 force change? The next in our series “Japanese Business Mysteries Explained in 5 Minutes” Last updated…

Japanese Business Mysteries Explained – Falling Asleep in Meetings

This post is also available in: JapaneseWe’ve revamped our Rudlin Consulting YouTube channel, and posted our latest Japanese Business Mysteries Explained in 5 minutes video screencast – this edition is on falling asleep in meetings. Why do Japanese people fall asleep in meetings? Is it you? Is it OK to do it in Japan? What…

Japanese shift to Germany continues

This post is also available in: JapaneseGermany has historically been the main rival to the UK in Europe for Japanese investment.  The UK absorbs about 40% of total Japanese investment into the EU but according to the Japanese Ministry of Foreign Affairs, there are actually 50% more Japan originated companies (703) in Germany compared to…

Historical roots of cultural differences in pandemic prevention

This post is also available in: JapaneseMy husband is currently tanshin funin, (a Japanese term meaning living alone away from family for work reasons) working in a boarding school just too far away to commute home every day. His apartment is in a building which used to be a sanatorium, for isolating people with tuberculosis,…

Learning from lockdown: What entertainment at a distance taught me about teaching at a distance

This post is also available in: JapaneseI’ve often felt that what I do as a trainer was similar to a stand-up comedy routine. Not so much that I try to make people laugh (although I do) but that I use the same tricks of the trade as a stand-up comedian – a core idea running…

What We Do

We help organizations to connect with Japanese companies operating in Europe.

We help Japanese companies to connect with European partners.

Then we help them to build trust in each other.

Contact Us

Feel free to contact us.

15 Palace St, Norwich NR3 1RT United Kingdom
pernille.rudlin at
+44 1603 465520

Contact form

your name (required)

your email (required)


your message

Last updated by at .