Category: Brexit

Clear trends from less data on Japanese companies in Europe

The latest data on the numbers of Japanese companies around the world from the Japanese Ministry of Foreign Affairs was published over the summer. It’s back down to one spreadsheet, in normal sized font, where the only colours used are to highlight the title of each region. The number of spreadsheets published had mushroomed from 1 to 5 between 2013 and 2018, and even with (or maybe because of) the copious use of tabs, freeze frames and various shades of yellow, orange, green and purple, the whole thing was extremely difficult to navigate.

I used to imagine the moans of the junior civil servants putting in long hours to compile this, the sighs of the middle management having to check its accuracy, and then the teeth grinding of the general managers who wished for the older, simpler days of a printed out hard copy. In the new stripped down MoFA world, the only data disclosed is the total number of Japanese organisations in each country. There are no longer any categories regarding whether they are public limited companies, joint ventures or branches. The data on Japanese nationals resident overseas used to be combined with the data on organisations, but is now published separately.

In a way less data* is less transparency, but perhaps usability is more important than the sheer volume. This seems to have been the decision that Hitachi has made too. The number of pages of its most recent integrated report has been halved from 106 to 53. In Hitachi’s case this can be excused by the sheer size and complexity of the organisation – 320,000 employees working in a huge variety of businesses. What led to the cull was that those writing the report – the investor relations department – were also the users, who talked through the report with investors. They themselves felt it was hard to explain, and feedback from the investors also pointed to usability concerns. Hitachi has won awards for its reports, so this was a bold decision to make.

According to a survey of  881 companies by KPMG, the average integrated report in Japan had 75 pages and 66% of all surveyed companies had 61 pages or more. This ratio has increased by 4 percentage points from two years ago, thanks to the increasing obligation felt to report on ESG metrics.

Anyway, the new simplicity means there is only one chart we can produce from the MoFA data, for countries with more than 100 Japanese companies in Europe, as below:

And yes, it does make certain trends very clear.

  • Germany still dominates as a host of Japanese companies, but there seems to be a tailing off of growth (+22% since 2013)
  • Conversely, the numbers of Japanese companies in the UK has fallen (-10% since 2013), but now stabilised.
  • France continues to grow as a host of Japanese companies (+21% since 2013), with quite a jump in the last year. This may be as a result of the 10 or so acquisitions made of French companies by Japanese companies 2020-2022
  • There was a significant leap in the numbers of Japanese companies hosted by Netherlands and Italy in 2019. It’s difficult to know whether this due to the “hard” nature of Brexit becoming clearer in 2018-9 or some change in the way MoFA was categorising its data.
  • Eastern European countries, probably due to automotive and other manufacturing costs and existing skills, have become popular – Poland, Hungary, Romania, Czechia
  • Smaller, more service sector oriented countries in the Nordics and Baltics are also becoming more popular such as Estonia, Denmark, Sweden
  • The above has meant that Switzerland, Belgium, Finland and Austria have dropped down the rankings

*Grammar pedants may recoil from the use of “less” with “data” here. Sorry.  This may reassure.

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Japanese financial services companies in the UK

These two pieces of research from Dr Sarah Hall (a professor of economic geography at the University of Nottingham and Fellow of UK in a Changing Europe) and Martin Heneghan confirm what we have seen in our own researches on Japanese financial services companies in the UK. There has not been as drastic a decline in numbers employed by Japanese companies in the sector as expected since Brexit, instead, it has been more of a slight increase, followed by flatlining.

We estimate the numbers employed in the UK by Japanese financial services companies was around 13,400 in 2015/6, rising by around 1,000 to 2019/20, dropping slightly in 2020/21 and then returning to 2019/20 levels the year after. It is hard to be precise about the absolute numbers and trend, as two of the three Japanese megabanks, who employ around 1,000 people each, are branches of their Japan headquarters, so do not issue annual reports in which employee numbers are reported. These two megabanks, Mizuho and MUFG, may come under pressure from the Bank of England to have subsidiaries in the UK too, according to recent rumours.

We estimate there are around 160,000 people employed by Japanese companies in all sectors, so the financial services sector represents less than 10% of this. As of June 2022, 1.06 million people were employed in the UK in the financial services sector in the UK, so Japanese owned companies only represent 1.3% of the total employed in the sector.

The other issue raised by the two pieces of research are whether other EU cities have benefited from any additional growth, which the UK has missed out on. As can be seen from the chart, Toyo Keizai data shows that there was an overall upward trend in the number of Japanese financial services companies in the European region, of around 12% from 2015/6 to 2022/23.  The UK still dominates as a host, and the numbers of companies hosted rose 7% – so below trend. Germany doubled the number of Japanese financial services companies it hosted over the period. The numbers rose sharply in the Netherlands and then dropped. Just as Dr Hall’s research suggests, Ireland, Luxembourg and France seem to have benefited, albeit from a much smaller base.

Toyo Keizai breaks down the sector into banks, trust banking, securities, investment trusts and advisory, commodities, lending and credit, leasing and investment businesses, as well as life and non life insurance and “other” finance. “Other” finance is the sector which showed the most growth for the UK – perhaps fintech and less traditional financial services are included in this. For Ireland the leasing sector, particularly aircraft leasing, is a growth area.  Germany now hosts four Japanese securities companies, from none in 2015/6. The growth and then decline for the Netherlands seems to have been mostly in investment businesses. Luxembourg has gained one or two companies across all sectors.

Given that the rather nebulous “investment businesses” and “other finance” are the two biggest sectors, showing the most growth along with leasing, we agree with Dr Hall’s conclusion that “given the complex interplay of these two factors, we suggest that far from being done, Brexit is being played out within a sector that is itself in a period of profound flux and hence it is likely to be some time before the full impacts of Brexit of UK financial services, and their consequences for wider economic growth, are fully understood.”

Our list of the 94 Japanese financial services companies in the UK, giving their full name, city or town of location, number employed, description of financial services offered and ultimate parent company is available for £10+VAT. Please email us for an invoice.

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Japanese companies in the UK 7 years on – the new third phase

Executive summary

In the seven years since the Brexit referendum, the benefits of Japanese long term planning for resilience have become clear. Although employment by Japanese companies in the UK has fallen since 2018/9, this is largely in the automotive sector, triggered by the closure of the Honda Swindon plant. Non-automotive manufacturing employment and investment have stayed steady, but there have been no new manufacturing companies coming to the UK.

Employment in the wholesale sector has also fallen, as Japanese companies move their European logistics, warehousing and coordination functions to the EU. There has been significant disinvestment from the UK financial sector, but again employment seems to have held steady.

Germany has almost caught up with the UK as the largest host of Japanese companies in the EU and has overtaken the UK as the largest host of Japanese corporate expatriates.

Now the smoke and fog of Britain’s departure from the EU, and the pandemic have cleared, a new third phase of Japanese investment is taking shape. It is more focused on geopolitical concerns around climate change, energy, defence and security. The UK is seen as an important partner in this, but needs to ensure that it strengthens its long term policy commitments to these sectors, which require large investments and the support of host communities, as well as collaboration and synchronization with the EU, Africa and the Middle East.

Contents

Employment by Japanese companies in the UK grew to 2018/9, then shrank since

Germany has nearly caught up with the UK as a host of Japanese companies

More company closures in the UK than in Germany

A similar number of new Japanese companies opened in the UK and Germany since

UK still the target of Japanese M&A, but on a smaller scale than before

Switzerland overtakes the UK as largest net recipient of Japanese investment in Europe

Manufacturing employment holding steady, apart from the automotive sector 

Net disinvestment in UK financial services sector, although employment remains steady

Germany has overtaken the UK become the largest host to Japanese corporate expatriates in Europe

What does it all mean? An acceleration of trends, new and old

 

Employment by Japanese companies in the UK grew to 2018/9, then shrank since

There were 98,000 people employed by Japan owned companies in the UK, according to the Toyo Keizai[1] database published April 2023, compared to 106,000 in 2015/6.

The Rudlin Consulting database, which includes more companies who have a Japanese owner through acquisition, shows around 160,000 employees for 2021/2, up slightly from 156,000 in 2015/6.

Both sets of data show that employee numbers reached a peak in 2018/9 and have fallen since. This is a different pattern to what has happened in France and Germany, where the employee numbers peaked in 2020/1, but have fallen since. The Netherlands shows somewhat bumpy growth.

Looking at the employment data by sector, it seems the shrinkage in employment in the UK is almost entirely due to the decline in the automotive sector, where around 11,000 jobs have been lost in manufacturing and wholesale.

 

Germany has nearly caught up with the UK as a host of Japanese companies

Toyo Keizai estimates there were 875 Japanese incorporated subsidiaries in the UK in 2015/6 compared to 764 in Germany. By 2022/3 there were 982 Japanese incorporated subsidiaries in the UK, compared to 975 in Germany.

Rudlin Consulting estimates also include branches and more subsidiaries acquired through acquisition than Toyo Keizai. As of June 2023, we estimate there are 1,113 Japan owned organisations in Germany, compared to 1,151 in the UK.

 

More company closures in the UK than in Germany

48 companies closed in Germany since 2018 and 145 closed in the UK since 2017. The biggest sectoral net loss was in wholesale in the UK. A likely explanation is that many companies were dissolved or turned into branches, once they lost their European wholesale coordination functions, with warehousing and logistics focused more on the EU single market.

  • 26 of the UK closures were in the automotive sector
  • 41 were services
  • 39 were wholesale
  • 27 were manufacturing companies
  • 11 were in the IT sector
  • 9 financial
  • 8 logistics
  • 6 chemicals
  • 4 retail
  • 4 food

(some companies in multiple categories).

Many of these closures were due to consolidation and mergers, rather than outright withdrawal from the UK.

A similar number of new Japanese companies opened in the UK and Germany since 2017

64 new companies were established in Germany since 2017, compared to 63 new companies in the UK (of which 4 divested or closed since):

Of the 63 new companies in the UK:

  • 35 were in the services sector
  • 14 in wholesale sector
  • 6 in IT
  • 6 in the financial services sector
  • 3 in manufacturing
  • 3 in energy – storage, renewables, production
  • 1 in logistics (following merger of container businesses of several Japanese companies)
  • 1 in automotive (Highly Marelli, formed from merger with Calsonic Kansei)

(some companies in multiple categories)

UK still the target of Japanese M&A, but on a smaller scale than before

We have tracked 179 companies coming under Japanese ownership in the UK from 2017 to 2023 to date compared to 79 in Germany. These are not exhaustive numbers, and may well reflect a UK bias.

Furthermore, many of the acquisitions were not made directly of British or German companies, but rather of US or other European headquartered companies, which have subsidiaries in the UK or Germany. There may also be recent acquisitions which have not been identified yet.

With those caveats in mind, it does seem to be that majority (123 of the 179 UK acquisitions) were made over the three years from 2017-2019, and since then the rate has been more around 25 companies a year or fewer. There seems to be a similar trend in Germany.

The biggest acquisitions across Europe since 2017 have been:

  • Takeda’s acquisition of Irish pharmaceutical company (London listed) Shire for $64bn in 2019
  • Hitachi’s acquisition of Swiss company ABB’s Power Grids business for $11bn in 2020/2
  • Renesas acquisition of US founded, UK domiciled semiconductor company Dialog in 2021 for $5.9bn
  • Mitsubishi Corporation’s acquisition of Dutch energy company Eneco for $4.4bn
  • Taisho’s acquisition of French pharmaceutical manufacturer UPSA SAS for $1.6n from Bristol-Myers Squibb.
  • Hitachi Rail’s acquisition of Italy’s Ansaldo STS (1.5bn euros) from 2015 to 2019
  • Nidec’s $1.2bn 2017 acquisition of Emerson Electric’s motors, drives and power generation businesses, which included the Welsh drives make Control Techniques and the French motor manufacturer, Leroy-Somer.
  • Toyota Industries’ acquisition of Dutch logistics company Vanderlande for $1.3bn in 2017
  • NEC’s acquisition of Danish IT company KMD in 2018/9 for $1.2bn
  • Fujifilm acquisition of US company Biogen’s Hillerod manufacturing in Denmark for $930m in 2019

In the past, British companies have often been the target of the largest M&A deals, such as SoftBank acquiring ARM, NSG acquiring Pilkington Glass and various acquisitions in the financial services sector. This preference does not seem to have continued, apart from the Renesas/Dialog deal, although there have been smaller scale acquisitions in sectors such as recruitment and staffing, drives, tyres, food and paper wholesale in the UK.

Switzerland overtakes the UK as largest net recipient of Japanese investment in Europe

These big deals have of course had an impact on the flow of investment from Japan into Europe, causing lumpiness in year-to-year totals.

Switzerland received more cumulative net direct investment from Japan since 2017 than the UK, which was the largest recipient of Japanese investment in Europe in the past. The large inflow into Switzerland in 2019 in the wholesale and retail sector was presumably related to Hitachi’s acquisition of the ABB power grids business. The Netherlands was the third largest recipient and Ireland the fourth largest recipient.

The net divestment from the UK in 2020 was in the communications sector and may have been related to SoftBank, as much of their investment activities is located in London. There was also net divestment from the services sector in 2018. There were no major divestments by Japanese companies in terms of selling off subsidiaries in that year, so this might represent movement of assets from UK based subsidiaries to EU based subsidiaries as part of companies such as Sony shifting ownership their intellectual property rights.

In manufacturing, investment in UK electrical machinery, food and chemicals has been greater than the investment in transportation equipment (automotive) and substantially more than in German electrical machinery, food and chemicals manufacturing over the same period.

Cumulative Japanese direct investment totals for Germany and the UK in since 2017 are: [2]

Sector Germany UK
Food manufacturing $0.8bn $9.8bn
Chemicals & pharmaceuticals manufacturing $3.1bn $7.1bn
Electrical machinery manufacturing $0.6bn $7.8bn
Transportation equipment manufacturing $9.3bn $0.8bn
Communications $0.6bn $45.3bn
Wholesale and retail $2bn $3.2bn
Finance and insurance $8.2bn -$2.3bn
Services $1.2bn -$34.5bn

As can be seen below, Ireland has had both inflows and outflows in the chemicals and pharmaceuticals manufacturing sector in 2019 and 2020, presumably related to the Takeda/Shire deal. Denmark had an outflow in 2019, which may have been related to the sale by Takeda of two factories in Denmark to Orifarm.

The data from Japan’s Ministry of Finance needs to be treated with caution, as in many cases (France and financial services sector for example) no data is given, for confidentiality reasons.

Manufacturing employment holding steady, apart from the automotive sector

Disinvestment from the UK in the automotive sector in 2019 and 2021 was presumably related to the closure of Honda’s Swindon plant which was announced in February 2019 and finally shut down in July 2021. 20 or so Japanese automotive suppliers also ceased operations in the UK during this period.

Germany has benefited the most from Japanese investment in the automotive sector – the large inflow in 2019 may be related to Sekisui’s acquisition of Proseat’s European operations – with manufacturing in Germany, Poland and Czech Republic. The UK plant was closed in 2021.

There may have been some second hand investment in the UK automotive sector which is not reflected in the data. Belgium’s status as the second largest recipient of investment is almost certainly due to Toyota having their European headquarters there. Some of that investment may well then have made its way to Toyota’s plants in the UK.

The larger inflow of automotive investment into the UK in 2018 may have been related to Nissan starting production of the Juke at Sunderland in 2019 and then the third generation Qashqai.

Non-automotive manufacturing employment grew to 2019/20 and has held steady since.  Most of the Japanese manufacturers we looked at set up Brexit committees, planned and invested for various scenarios. They must have come to the conclusion that the cost/benefit analyses showed it made more sense to stay put and invest in mitigation measures than to shut down and transfer manufacturing elsewhere.

Net disinvestment in UK financial services sector, although employment remains steady

Although the cumulative investment by Japan into in the UK financial sector was negative from 2017 to 2022, according to Rudlin Consulting data, employment in this sector has held relatively steady. It is hard to be certain of this, as two of the three main Japanese banks are branches of the European headquarters in the Netherlands or the Japanese headquarters, so employee numbers are not disclosed.

Ireland has been a focus for Japanese aircraft leasing and related financing, which may explain why it has benefited most from Japanese financial services sector investment since 2017. For example, in 2020-2022, Japan Investment Adviser subsidiary JP Leasing Services set up a leasing company in Ireland with Airbus, acquiring several aircraft, which may  account for the large investment in 2020.

Germany has overtaken the UK become the largest host to Japanese corporate expatriates in Europe

The general trend in Japanese corporate expatriation across EMEA is downward, and does not seem to have picked up after the pandemic, apart from in the Netherlands and the UAE. The shift of Japanese expatriates (largely based around London) is likely to be an indicator of regional headquarter functions shifting to Germany and the Netherlands, particularly in financial services and trading companies, where the density of Japanese expatriate staff is the highest.

What does it all mean? An acceleration of trends, new and old

I have, over the past seven years, tried to approach the data I gather on Japanese companies in the UK with an open mind. Nonetheless, I admit to having a Big Theory of Brexit (beyond believing it to be an unnecessary waste of time, effort and resources) which is that it accelerates trends which were already there.

So the question I wanted to answer, in looking at the data this time, was what trends were showing through, new and old.

In my history of Mitsubishi Corporation in London, examining how its business developed from 1915,[3] it became apparent that the organization had quite quickly moved from an importer/exporter trading model to a regional coordinator. It was following a well-known model of globalization in business to move from pure export to manufacturing locally and then to some kind of transnational model, with regional centers of excellence.

Japanese trading companies like Mitsubishi Corporation do not directly manufacture, but often invest in manufacturing, as Mitsubishi Corporation did, in acquiring Princes Foods in the UK in 1989. Primarily though, they are in London because they see it as an important global and regional hub, a good training ground for their rising stars to gather information and influence global policy making.

Just after Brexit became a reality, I remember attending a large gathering of senior executives of Japanese companies in the UK. The then head of Mitsubishi Corporation in Europe, Middle East and Africa spoke, making it clear that while he thought Brexit was a negative for Japanese business, the company would not be leaving the UK.

Having worked at Mitsubishi Corporation myself, including in planning and coordination, I instinctively understood this to be about the strategic value that a presence in the UK had for Mitsubishi Corporation, and other zaikai[4] Japanese companies.  Nonetheless I worried that the UK’s strategic value to Japanese companies would diminish by no longer having as much influence in the EU once it was on the outside.

The only Japanese trading company to have left the UK since 2017 is Sojitz, which is not one of the top five of Mitsubishi Corporation, Mitsui, Sumitomo Corporation, Itochu and Marubeni. It has clearly decided to focus on chemicals trading, and to put that headquarters in Germany, which has traditionally been seen by Japanese companies as the regional leader in chemicals manufacturing.

Other regional headquarters to have left the UK were part of the earliest phase of globalization – the wholesalers who were importing from Japan. They have moved their regional coordination, warehousing and logistics hubs to the EU – which is why there has been significant growth in employee numbers and expatriate Japanese numbers in the Netherlands. At the same time, the overall drop in the number of Japanese expatriates across the region may well be due to how localized many of the wholesale operations have become in terms of senior management.

The second phase companies – those who opened manufacturing operations in the UK – have also shifted further out of the UK, and taken their supply chains with them. Consumer electronics manufacturing left some time ago, and the main concern had been for the automotive sector. As the analysis above shows, Germany has had by far the greater share of automotive investment in Europe since 2017, although this may be a one off, due to an acquisition. Some of the investment into Belgium may feed through to the UK via Toyota, however, and both Toyota and Nissan have not shown any signs of leaving the UK yet.

The third phase, of having regional coordination and centres of excellence, is showing through more strongly now for the UK. Now that the regional coordination which was more to do with supply chains for manufacturers, or logistics and warehousing for importing from Japan has shifted away from the UK, the UK is left with the geopolitically minded, strategic investors, in energy, transportation and telecommunications infrastructure, defence and R&D in biotech and pharmaceuticals and semiconductors.

These investors are not so influenced by the search for growth overseas which characterized Japanese acquisitions in the UK and elsewhere during the lost three decades of the 1990s to the 2010s. They are driven by geopolitical concerns regarding climate change and reducing dependence on hostile states in sectors such as telecommunications, energy and digital data.

Despite the current British government’s taboo on mentioning industrial policy, it is clear that many British politicians are aware of this new phase and realise that the UK’s concerns align with Japan’s. There has been an embarrassment of former and current prime ministers and ministers at recent UK-Japan events in London. The exhibition stands at the one I attended, as a non-executive director of a Japanese soft-power initiative, Japan House London, were almost exclusively focused on renewable energy.

The recent announcement[5] by the Japanese government that they will harmonise Japanese standards for domestically produced defence equipment with US and European standards, to reduce maintenance costs and increase business opportunities for Japanese defence companies is very much in line with this new third phase. The UK, Italy and Japan have merged their fighter jet programmes and are aiming to develop a next generation fighter jet demonstrator by 2027.

It is not going to be entirely smooth – Japanese trading companies have shown no inclination to disinvest from Russian LNG projects, for example. This will have been the subject of discussions with the Japanese government in terms of impact on Japanese dependency on foreign energy supplies – the Sakhalin 2 project, for example, supplies around 9%  of Japan’s LNG imports.[6]

In terms of “making Brexit work” – for phase 1 and 2 companies, this ship has sailed as far as traditional import export, manufacturing related trade is concerned. They made all the contingency plans and moved what needed to moved a long time ago. There have been no new Japanese manufacturers setting up in Britain, and it is unlikely this will happen until the UK joins the single market again.

For phase 3, making Brexit work will be more to do with ensuring that cooperation and synchronisation with the rest of Europe and the UK’s positive influence inside and outside Europe is as strong as possible in the strategic areas of energy, defence, telecommunications and transportation infrastructure and R&D. This will not have the positive populist impact of phase 2 manufacturing projects, which bring thousands of jobs and supply chains in their wake. In fact the impact electorally could be negative, as we have seen with nuclear power, wind farms and high speed rail – there is antagonism towards the disruption to the countryside they cause and the massive investments they require. This is a problem familiar to Japanese companies in their home country too.

Furthermore, this collaboration is not just about Europe, it needs to bring in the neighbouring continents of Africa and the Middle East. Obviously climate change has to be tackled globally, it cannot be “environmentalism in one country”. Successive Japanese governments have worried about Japan’s energy poverty for decades and this has driven much of the investment, particularly by Japanese trading companies, in overseas energy projects. Trading companies have invested in Africa and the Middle East, often through their regional headquarters in the UK, in renewable energy projects ranging from hydroelectric power generation to solar home systems.

Japanese companies like working with other Japanese companies, so once a beachhead of investment is established, others in the supply chain and support system will follow – as the UK saw with Japanese car companies in the 1970s and the 1980s. That ecosystem is still strong in the UK and many of the components suppliers can also supply the energy and infrastructure sectors.

This new third phase of Japanese investment in and via the UK is not going to be attracted by the UK government giving grants to build or re-equip factories, but by it showing a willingness to invest for results which will only be seen in the long term, and to put political energy into building sustainable government policies and community support.

A pdf of this report can be downloaded here

Our latest 2023 directories of Japanese companies in the UK are available here.

[1] https://biz.toyokeizai.net/en/data/service/detail/id=860&academic=1

[2] https://www.mof.go.jp/english/policy/international_policy/reference/balance_of_payments/ebpfdii.htm

[3] The History of Mitsubishi Corporation in London: 1915 to Present Day Routledge Advances in Asia-Pacific Business, 2000 https://www.amazon.co.uk/History-Mitsubishi-Corporation-London-Asia-Pacific/dp/0415228727

[4] Zaikai means the Japanese business and finance community, particularly those companies with power and influence and connections to the political sphere, which are seen as representing Japan in the world.

[5] https://asia.nikkei.com/Business/Aerospace-Defense-Industries/Japan-to-standardize-arms-with-U.S.-Europe-for-joint-maintenance accessed 22 June 2023

[6] https://www.reuters.com/business/energy/japans-mitsui-says-no-plans-exit-russias-sakhalin-2-lng-project-2023-06-21/

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UK employment by Japanese automotive companies has fallen 25% over 4 years

The statement by Stellantis that it may be forced to shut some of its UK operations if the current local content rules in the Brexit deal continue prompted me to take a look at the current situation for Japanese car companies in the UK.

As The Economist pointed out recently, Japanese car companies are behind in the race to produce electric vehicles – partly due to being victims of their own successes with hybrid vehicles. But there are signs of change with the new president of Toyota‘s announcement of new EV models and Honda‘s electric vehicle joint venture with Sony. Nissan has been focused on electric vehicles from the start but somewhat distracted with wrangles with Renault post-Ghosn.

Despite being laggards, Japanese car companies are still very important to the UK economy. Nissan is the largest UK manufacturer of cars and Toyota the third largest. Announcements are expected by Toyota and Nissan soon on what they are going to do with replacement models for their Corolla and Juke respectively, both currently manufactured in the UK, but I have not seen any leaks yet in the Japanese media on what the plans might be for this. As the spokespeople quoted in The Economist say, it would be helpful to longer term planning if the UK could be seen as a stable partner, and had an industrial policy – or at least acknowledge that not having an industrial policy is in its own way an industrial policy.

The danger is that Japanese car companies and their suppliers just dwindle away in the UK

Without longer term plans in place, the danger is that Japanese car companies and their suppliers just dwindle away in the UK. The latest data I have compiled shows that employment in the UK by Japanese automotive companies has fallen 25% from 2017/8 to 2021/2 from 43,000 to 32,000. These figures exclude what could be a further 7,500 employees, working for companies which have not yet submitted their UK annual reports for FY2021/2 – Itochu’s subsidiaries Kwik-Fit, Stapleton’s Tyre Services and European Tyre Enterprises, GS Yuasa battery sales and manufacturing, Hitachi Astemo and Highly Marelli.

Around 4,000 of the jobs lost were from Honda‘s Swindon closure. The remaining 7,000 missing jobs can partly be explained by the closure of other automotive companies:

  1. Akebono (closed 2021)
  2. Alps Alpine (2021)
  3. Calsonic Kansei Sunderland (2020)
  4. CCI Corporation (2020)
  5. Futaba Industrial UK (2019)
  6. Hi-Lex Cable System (2021)
  7. Honda Trading Europe (2022)
  8. Johnan UK (2021)
  9. Kansai Paint Europe (2020)
  10. Keihin Europe (2021)
  11. MC Ionic Solutions (2021)
  12. Mitsuba Europe (2023)
  13. Nichias Europe (2020)
  14. Nichirin UK (2022)
  15. Proseat (2021)
  16. Senju Manufacturing Europe (2019)
  17. Showa UK (2022)
  18. The Colt Car Co (2022)
  19. TMD Friction (2023)
  20. Toyo Denso UK (2023)
  21. Toyoda Gosei (2023)
  22. TS Tech UK (2021)
  23. TT Assembly Systems UK (2021)
  24. UYS (2022)
  25. Yokowo Europe (2023)

Not all of these were complete closures – some were as the result of a consolidation of subsidiaries.

Toyota Motor Manufacturing UK’s employment levels have stayed relatively stable over the past 4 years at around 2,700. Nissan Motor Manufacturing of the UK’s total employment numbers have dropped by 20% or 1,600 however, from 7,933 in 2017/8 to 6,335 in 2022/3.

If we just focus on Japanese companies with production in the UK, there was a 26% decline in employment over 2018-2022 – unsurprisingly close to the overall trend – as around 74% of all Japanese automotive employees in the UK are employed in manufacturing operations.

Unpicking what is happening overall with Japanese automotive companies in Europe is for another day. What has been on our radar recently is how many Japanese automotive companies such as Toyota group (which includes Suzuki and Isuzu), Nissan and Honda are showing more interest in manufacturing combustion engine models in Africa, particularly Ghana, for CKD, lightweight models and SUVs.

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Is the UK losing out to the Netherlands as the core of Europe in pharmaceuticals?

The new commissioner of the Netherlands Foreign Investment Agency, Hilde van der Meer, was interviewed in the Nikkei newspaper during her visit to Japan in March 2023.  The headline was “becoming the core of Europe with pharmaceuticals” and she outlines in the interview how multinational pharmaceutical companies have opened offices in the Netherlands since the European Medicines Agency moved to Amsterdam after Brexit.

We took a look at our database and can see that one Japanese pharmaceuticals company, JCR, has recently opened an office in the Netherlands. The other, larger, Japanese pharmaceuticals companies were already in the Netherlands long before the EMA move – such as Astellas, Takeda, Eisai, and Daiichi Sankyo. Chugai does not have operations there – its European HQ is still in the UK – but its parent company, Swiss pharmaceuticals company Roche, does have a subsidiary there. Otsuka opened a company in the Netherlands in 2018, which acts as a Marketing Authorization Holder for the EU and in the same year closed its Otsuka Europe Development and Commercialization operation in the UK. Shionogi also opened a subsidiary in the Netherlands in 2018, and the UK subsidiary became a branch of it at the same time, so this  may also have been a result of the EMA move. Takeda UK also became a branch in 2018 – but more as a result of the acquisition of Shire, and a subsequent global reorganisation.

This does not seem to have had much impact on the 46 or so Japanese pharmaceuticals and healthcare companies in the UK, however, in terms of numbers employed. We estimate they were employing around 5,000 people in 2022, and this number has grown rather than shrunk since 2016, despite the closure of some smaller companies – Taisho, Anges, Kosei and Summit. Companies which have grown in the UK include Fujifilm Diosynth, now employing over 1,000 people and Eisai, compensating for those which have shrunk their UK presence.

The UK may have lost some influence, but in terms of scale, it is still substantial.

 

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Japanese automotive supplier Nitto Denko to stop production in UK

Japanese automotive supplier Nitto Denko is to stop production in UK and will turn its UK operation into a satellite office. According to their annual report this is due to the global decline in automotive markets, the pandemic, the semi conductor shortage and Brexit.

Nitto Denko UK employed 138 people at a 2017/8 peak. This is now down to 50 in 2021/2.

Nitto Denko’s EMEA headquarters in Belgium, with a turnover of 360 million euro in fiscal year 2019-2020 employing around 1,725 across Europe.

Nitto Denko has manufacturing and converting operations in Belgium, Czechia, Hungary and Turkey and sales offices elsewhere, manufacturing and selling films, foam, fabric, sealing materials, reinforcing and damping materials and various kinds of industrial adhesive tapes which are used in worldwide markets such as automotive, electronics, furniture, paper production, aerospace and metal processing.

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Koyo Bearings Europe changes name to JTEKT Automotive England

Koyo Bearings Europe in the UK has changed its name to JTEKT Automotive England. It decided in 2021/2 to stop serving European market and transfer some production to continental Europe. UK employees at Koyo Bearings Europe have fallen to 205 from 279 in 2016. Koyo UK has become JTEKT Sales UK and has 20 employees.

JTEKT ‘s European headquarters is in the Netherlands, coordinating 28 subsidiaries across the region, employing 6,699 people in 2022 – of whom 365 are in the UK, across 4 subsidiaries.

Koyo was the bearings brand name of JTEKT since Toyoda Machine Works and Koyo Seiko merged in 2006 to form JTEKT. Now all businesses and brands are being rebranded to JTEKT globally.

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The value of reconnecting

Looking back over 2022, I realise this has been a year of reconnecting, both personally and for work, as no doubt it has been for people all over the world. It has made me realise that while I enjoy my own company, I need to be able to connect face to face to others, to feel self-worth and vitality.

My family and friends live all around the world, and I had kept in touch with them, through Facebook and email, even before the pandemic. This year, visiting them in person for the first time in several years, I saw a big difference in wellbeing between those who are living near family, and have made friends in their community and those who moved away from friends and did not make any new friends. For the latter, now their family has grown up and moved away, they told me they feel not only lonely, but that they are living a worthless, selfish life.

In my work, too, there is no doubt that face to face training is preferable to online. It is hard, even if participants keep their webcam on, to gauge whether what I am saying is helping them and also to gain insights from them.

This need to collaborate to add value at work is apparent from research that has been done on executives in top global companies, by the IT Services Marketing Association. It shows that over 70% of executives are more interested than before the pandemic in collaborating with their IT suppliers to innovate and digitally transform their companies. The Japanese executives stood out as having an even higher interest in supplier collaboration than the global average.

This is presumably a legacy of Japan’s more group-oriented culture, and the ecosystems that have built up in Japan’s supply chains over the years. In more individualistic cultures such as Britain and the USA, suppliers and customers have been less collaborative and are more antagonistic towards each other.

One of the friends I reconnected with this year, a German film director I had not seen in 20 years, has made a film about a seaside community near where I live in the UK, during the 2019 Brexit negotiations. The film followed a group of dancers, comedians, singers and magicians who put on a variety show throughout the summer, and also a crab fisherman.

Although the performers were all British, they lived an internationally connected life and two of them moved to Spain as a consequence of Brexit. The crab fisherman worked by himself. His son did not want to follow him into the business. He said he had voted to leave the EU, because he felt the UK should not integrate with Europe on social or political issues.

My German friend is convinced that Britain has begun to realise that going it alone is not good for our wellbeing and is predicting that Britain will want to re-join the EU soon. I am not so sure, but I hope he is right.

This article by Pernille Rudlin first appeared in Japanese in the Teikoku Databank News in December 2022

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Top 30 Japanese companies in the UK – what’s changed over five years

The total number of UK employees of the top 30 Japanese company groups fell 2.6% from 2019/20 to 2020/2021 – a strengthening of the downward trend in employee numbers since 2018/9. The peak of employment by the 30 largest Japanese company groupings in the UK was 97,827 in 2018/9 and this has now fallen by 5,000 to 92,851 employees. The top 30 represent around two thirds of the 137,000 people employed by 1,200+ Japanese companies in the UK.

It’s taken longer than usual to compile the top 30 Japanese companies in the UK for FY 2020, because some of the biggest employers have been very late in filing their accounts at Companies House. Like their Japanese parents, most Japanese companies in the UK run their financial year from April to March.  We are defining the financial year as the year in which the majority of trading took place. So if FY2020 ended in the first half of 2021, companies then have nine months to file with Companies House, which would mean filing at the beginning of 2022. Some companies (we are looking at you NEC) did not file until the beginning of 2023, however.  In most cases this seem to have been due to a mixture of the impact of the pandemic, coinciding with major acquisitions and restructuring.

2020/21 was the first year after the UK left the EU, on January 31 2020, so it may seem too early to assess the impact of Brexit. But as has been noted in this blog many times before, Japanese companies are risk averse, long term planners, so actually many of the plans were already in place and in progress, largely based on worst case scenarios. There is also a longer term trend of a shift from manufacturing (particularly automotive manufacturing) to services, in terms of who is in or out, or up or down the top 30.

Who’s shrinking

The company groups with above average decreases in employee numbers were MUFG (-21.91%), Konica Minolta (-20.13%)  and Denso (-18.8%). MUFG Bank is a branch of MUFG Bank Europe NV, however, so there is no official figure for the number of employees in London. The decrease is largely based on the reports that MUFG offered 500 managers of its 1500 staff redundancy in 2019 and that this would have fed through by FY2020.  It’s perfectly possible, however, that MUFG were simultaneously hiring more staff in other areas. There are another 670 or so employees at MUFG Securities, which is incorporated in the UK and shares an office with MUFG Bank. There are a further 250 so in a separate London office housing Mitsubishi UFJ Trust, Trust and Banking and Asset Management. MUFG usually says it has “around 2000” employees in London.

Konica Minolta acquired various UK companies before Brexit, but since Brexit has shrunk down and consolidated its operations in the UK and is focusing more on their European HQ in Germany and also the Czech Republic.  The longer term trend of shifting away from manufacturing in the UK, to manufacturing elsewhere in Europe is seen at Denso, the Toyota group automotive parts manufacturer – UK employee numbers peaked in FY2018, and have been falling since, and are now 27.5% below the FY2014 level, whereas employment in the rest of the region is up 4.3% and global employee numbers, excluding UK, have risen 16% since FY2014.

Who’s growing

Company groups with the strongest growth over FY2019/20 to FY2020/21 were SoftBank, Mitsubishi Electric and Panasonic. SoftBank was fulfilling its promise to the Takeover Panel to double its UK workforce to 3,500 people in the UK after acquiring ARM in 2016, but it has recently become clear that it has since lost 40% of those it hired and there are now around 2,800 people at ARM in the UK. This will not be reflected until the 2021/22 reports.

Mitsubishi Electric is also, like MUFG, a branch of a European HQ in the Netherlands, so the employee total is an estimate, but it employs nearly 1,500 people at its air conditioning company and factory in Scotland, which is a UK incorporated company.  Air conditioning has been a high growth area for several Japanese manufacturers in Europe.

Panasonic‘s growth is due to the acquisition of American software company Blue Yonder, which has around 300 employees in the UK. The bulk of Panasonic’s employees are in Panasonic UK and Panasonic Business Support Europe, which are both branches of Panasonic Marketing Europe in Germany – in Panasonic UK’s case since 2011. The European HQ was moved from the UK to the Netherlands in 2018 and it has not been disclosed what the trends in employment in these UK operations has been since then. The website says it employs over 400 people in its Bracknell offices, which is considerably lower than the 1,389 employees it had in 2018/9. If these figures can be regarded as comparable, then Panasonic has actually shrunk in the UK over the past few years, despite the Blue Yonder acquisition.

The top 3

Less significant changes in employee totals have resulted in a reshuffle of the top 3. The Hitachi group was the largest employer in the UK in FY2020, taking over from Nissan, which dropped to #3. Itochu moved up from #3 to #2. In Hitachi’s case, the growth was at Hitachi Energy (the recently acquired ABB power grids business), Hitachi Solutions and what was Hitachi Capital. The latter may have to be dropped from the total in future years as Hitachi now only owns 27% of it, and it has been renamed Mitsubishi HC Capital.  Similarly 51% of Hitachi Construction Machinery is being sold to Itochu and Japan Industrial Partners, so it will leave the Hitachi group.

Itochu has considerable presence in the UK thanks to its acquisition of Kwik-Fit, with over 5,000 employees in FY2020 and Stapleton’s Tyres, with over 1,000 employees. There were rumours that Itochu was considering the sale of Stapleton’s and Kwik-Fit in 2020, but nothing seems to have developed since.

Key changes compared to FY2015

Five years’ ago, Fujitsu was the largest Japanese corporate group in the UK, with 9,892 people. It has lost 3,000 employees since, and was the fourth largest Japanese group in the UK in FY2020. As of FY2021, Fujitsu has 6,348 employees in the UK, 45% down on FY2016, compared to a 21% decrease globally, excluding the UK.  Growth at Fujitsu has been in India (and Fujitsu’s CTO is Indian) and in its global delivery centres in countries such as Poland and the Philippines.

Honda was at #3 in FY2015 and had already fallen to #5 by FY2020 – before Swindon closed in July 2021. The closure of the Swindon plant will mean that Honda drop out of the top 30.

Companies that have dropped out of the top 30 since FY2015 include Calsonic Kansei, which is now Marelli, since merging with Italy’s Magneti Marelli, with KKR as the main shareholder. KKR is American, but it is KKR Japan that has the stake. Marelli has over 1,700 employees in the UK, so maybe we should keep it in the top 30. The Marelli website indicates the global headquarters is in Japan – but the management team has plenty of non-Japanese on it. It’s another example of how it has become increasingly complex to define what a Japanese company is.

Another automotive company to drop out of the top 30 is Yazaki. It had 1,345 employees in the UK in FY2015, and now has 890. Olympus has just dropped out of the top 30, not due to shrinkage so much (it had 1,362 employees in FY2015 and now has 1,389) as other companies growing more. JTI (Japan Tobacco International) has also dropped out of the top 30, since the closure of its Gallaher factory in Northern Ireland in 2017.

Newcomers to the top 30 over the past five years are:

  • NTT following their acquisition and consolidation of many IT services companies including Dimension Data, itelligence, Everis and Keane
  • Outsourcing, who have acquired various recruitment and outsourcing companies in the UK 
  • NEC, who acquired Northgate Public Services
  • Mizuho – who expanded organically – but total employees are an estimate, as Mizuho Bank is a branch of Japan

Predictions for 2021/2

Around two-thirds of the 1200+ Japanese companies in the UK have filed their annual reports for 2021/2.  The data from these reports suggests a further 10,000 drop (-7.6%) in employment numbers, from 137,000 to 126,000.  4,000 of this will be due to the closure of Honda’s Swindon plant, and a further 750 or so due to the closure of related automotive companies.  For the top 30, there looks to be an overall decline in employee numbers, apart from Toyota.

There have been no major acquisitions in the past couple of years so we do not expect there to be any new entrants to the Top 30. The shift to services will continue, as will the increasing lack of transparency as to how many people are actually employed in the UK by Japanese companies, thanks to many of the UK operations becoming branches, with the shift of the regional headquarter functions to the EU.

Click the link below for a free pdf of the Top 30 Japanese employers in the UK:

FREE DOWNLOAD OF TOP 30 JAPANESE EMPLOYERS IN UK

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Top issues for Japanese companies in Europe, Middle East and Africa for 2022/3

The annual survey by JETRO of Japanese multinationals shows that many are struggling to return to pre-COVID levels of profitability. 65% of the 7,000 companies surveyed expect to be profitable by the end of FY 2022 (March 31 2023) but the automotive parts sector is forecasting widening losses.

Expectations for profitability are slightly higher in Europe than the global average and within the region, on a country by country basis, business prospects are overall more positive for Japanese companies in the Netherlands and Germany than for those in France or the UK. On the other hand, due to logistics, procurement and energy costs, 35% of Japanese manufacturers in Eastern Europe are expecting their business prospects to worsen, only just balanced out by the 36% who expect their business prospects to improve. Increasing labour costs and hiring and retention even outweigh the impact of the Ukraine war for Japanese companies in Europe as the key challenge.  This is also seen as a challenge in Western Europe, but with more focus on white collar, managerial workers, particularly in Germany and the Netherlands.

More than 70% of Japanese companies in the Netherlands, UK, Germany and UAE are expecting to achieve profitability in FY2022. However only 37.9% of companies in the region expect profits to improve, 11.8% lower than 2020/21. More than half of the Japanese companies based in Finland, Ireland, Italy, Sweden, Czech Republic and Portugal are expecting profits to improve –  compared to 46.7% of Japanese companies in the Netherlands, 44.4% in the UK, 38.1% in France, 36.4% in Germany, 35.3% in UAE and 31.1% in South Africa. Manufacturers in the UK, having not recovered as quickly as in the rest of Europe from the pandemic, are now more optimistic about profitability for 2022/23 than other manufacturers in the region.

45% of Japanese companies are expecting to expand their business in their region over the next 1-2 years, but do not expect to return to full pre-COVID levels because of rising costs. One bright spot is increasing investment in the human resources and hospitality sectors, thanks to the lifting of coronavirus restrictions.

Within EMEA, more than 50% are expecting to expand their business in Denmark, Portugal, Switzerland, Italy, Spain, Ireland and Romania. When asked about expanding “functions”, Germany, UK and the Netherlands were the top 3 for expanding sales functions, Germany, Netherlands and Czech Republic for expanding manufacturing and Germany, France, Spain, UK and Belgium were top for R&D.   Overall, particularly for the UK, the  mood seems to be “keeping things as they are”

Trade

Over 50% of Japanese companies in the UK say that Brexit has had a negative impact on their business, mainly due to (in rank order) increased customs clearance processes, delays and costs of logistics, imposition of tariffs, responding to new UK regulations (eg the CE vs UKCA mark), customers leaving the UK and difficulties in hiring. 40% of Japanese manufacturers in the UK say they are experiencing problems in exporting to the EU.

37.9% of UK based companies say they are using the EU-UK Trade and Cooperation Agreement for their exports to the EU, 12.9% up on the previous year. The main reason given for not using it was that their exports were already tariff free, or did not fall within the agreement. The main challenges in using the TCA were setting up their own internal systems, getting the cooperation of EU based suppliers or customers and interacting with customs. Securing human resources was cited by 50% of the Japanese companies in the UK as a negative impact of Brexit (61.5% for manufacturers), compared to only 9.8% of Japanese companies in the EU saying they were concerned about this as a result of Brexit.

49% of Japanese companies in the EU are using the EU Japan Economic Partnership Agreement for importing from Japan to the EU and 34% are using the agreement to export from the EU to Japan. More than half of Japanese companies in Austria, Italy, Czech Republic, France and Spain are using the EPA to import to the EU. The sectors with the highest use of the EPA are chemicals, wholesale, foods, plastic products and transportation equipment.

Localization of supply chains and staff

60% of Japanese manufacturers globally are expecting to review their supply chains in the future months.  Localization of procurement, production and sales is accelerating due to rising raw material and transportation costs and the emergence of supply chain disruption risks. Within Europe, 48.2% of all companies have reviewed their supply chains and 55.5% expect to review them in the coming year.

In Europe, however, there is more interest in localising procurement within the EU than within the country of location. 21.4% of Japanese companies in Western Europe, 32.1% of Japanese companies in Central and Eastern Europe and only 9.5% of Japanese companies in the UK are expecting to increase domestic procurement, whereas 34.3% of Japanese companies in Western Europe and 45.8% of companies in Eastern Europe are expecting to increase their procurement within the EU. No UK companies are expecting to increase their procurement from the EU and no Eastern European Japanese companies are expecting to increase their procurement from the UK either.

Around 20% of European companies are expecting to increase procurement from Japan, but significantly more (around 35%) are expecting to increase procurement from ASEAN countries.

Japanese companies are also planning to reduce the number of expatriate staff sent from Japan, and increase the number of locally hired staff, particularly in Asia.  The pandemic has accelerated the ability to manage the business remotely, from Japan. Within EMEA, 28.9% are expecting to increase their Japanese expats to the Netherlands, compared to a 22.1% increase to UAE, 19.3% increase to Germany, 18.1% to the UK and 13.3% to France and 6.6% to South Africa. 13.3% are expecting to reduce the number of Japanese expats in the Netherlands, 12.4% in Germany, 6.4% to the UK, 16.7% to France.

In terms of hiring more local employees, Japanese companies in Germany came top with 44.3% wishing to do so, then South Africa with 39.5%, Netherlands with 38.9%, France with 37.7%, UK with 36.1%, UAE with 35.9%. 10% of Japanese companies in Germany and the Netherlands were planning to reduce local staff numbers, compared to 11.3% in the UK, 9.8% in France, 9.3% in South Africa, and 4.9% in the UAE.

Whereas automation and reduction of the workforce had been a top priority for manufacturers before 2020, while this is still at number 2, the top priority for the next few years is investment in new equipment and new projects. The third highest priority is revising manufacturing location. The reasons underpinning these priorities are the need to optimise production costs, the high cost of labour and the high cost of raw materials.

CSR and supply chains

A third of Japanese multinationals are doing due diligence on human rights in their supply chains, particularly in Europe, where regulations are being introduced. 46.2% of Japanese companies in the UK are already doing due diligence – compared to 42.9% in France, 30.3% in Germany and 23.2% in the Netherlands. Sectors which are particularly concerned with human rights are mining and minerals, plastic products, non ferrous metals, textiles, construction and foods.

42.4% of Japanese multinationals have started taking steps to reduce their carbon emissions, 9% up on the previous year. 20% of Japanese companies are proceeding with “green procurement” for their suppliers. Portugal, Switzerland, Ireland, Austria, Spain and France score particularly highly in terms of taking steps to reduce carbon emission with over 70% of companies in those countries already having done so, compared to 63.6% in South Africa, 58.3% in the UK, 55.2% in the Netherlands, 51.5% in UAE and 50% in Germany.

Actions taken include reducing energy usage, using  more electric power, using more renewable or new energy sources, with solar being the most popular. Other actions have included developing new environmentally friendly products, green procurement and revising procurement and logistics. The interest in green investments is at a record high, greater than digital investments or eco friendly transportation or tourism.

Sales

The most promising sales destination for Japanese companies in Europe continues to be Poland, for the fourth year running. Turkey has overtaken Germany for the first time in 7 years and the UK is back in the top 10. Other Eastern European countries in the top 10 are Hungary, Czech Republic and Romania – mainly for their economic growth prospects. The other Western European countries in the top 10 are France, Italy and Spain.

Japanese companies in the UK are showing an increasing focus on the UK domestic market for their sales, with an average of 49.4% of sales to the UK market, 2.4% up on 2021/2, compared to a European average of domestic sales of 37.7%. UK companies are selling on average 16.5% of sales to EU countries, compared to 37.6% of sales to other EU countries (excluding their own country) for Japanese companies located in the EU.  Unsurprisingly, Japanese companies in the UK have become more UK oriented since Brexit, as many of the EU sales and coordination functions have shifted from the UK to the EU – and is now potentially stabilising after the sharp decline over 2019/20 to 2021/2

Although the proportion of sales to non-EU Europe (presumably Norway, Switzerland, maybe Turkey) is higher for the UK (16.3%) than for Europe overall (4.4%), there is not much evidence that the UK is being used as a base for sales outside Europe – the proportion of sales to North America (1.7%) or China (1.3%) is actually slightly lower than for the whole of Europe. Sales to Japan have been falling steadily since 2019 (possibly related to Honda Civic sales to Japan). The proportion of sales to “other” countries is higher – 8.5% compared to 6.5%, perhaps showing that some Japanese companies in the UK are indeed Europe, Middle East and Africa headquarters, with sales focused more on the latter regions. ASEAN only accounted for 1% of the 7% of sales to other countries in 2019/20.

Hybrid working and pay rises

European employees of Japanese companies are not returning to the workplace at anything like the rate they are in South West Asia, North West Asia or ASEAN. During 2021, 14.6% of Japanese companies in Europe said that 90% or more of their employees were working at their office or factory and only 29.6% were expecting this to happen in 2022/3 in Europe. In Asia, around 30% of companies said their over 90% of employees were working at the office or factory in 2021 and this is expected to be near to 70% in 2023. This may reflect that there are proportionately more manufacturing companies in Asia than in Europe.

In terms of reviewing management and personnel policies and structure, by far the most popular choice for review was human resource development and training – chosen by 61.6% of Japanese multinationals. Second was reviewing working from home policies, at 35.3%, closely followed by reviewing staff remuneration at 32.3%. The next three topics were all chosen by around 27% of Japanese companies – digitization of workflows, reviewing the expat staff structure and localising management.

Pay rises are highest in emerging markets such as Brazil, India, Mexico, Vietnam and South Africa and in Europe – Hungary, Poland, Romania and Czech Republic – at around 6 to 9% over the past two quarters, whereas despite the high inflation rates, pay is only expected to rise by 2.7% to 4.6% in the Netherlands, Germany, UK, France and UAE.

Update – this article has been added to since the publication of a European focused version of the survey by JETRO in December 2022. 

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